Fayetteville, NC - The City of Fayetteville is officially welcoming a new era of professional basketball as the Fayetteville Liberty, a franchise of The Basketball League (TBL), prepares to launch its inaugural season in March 2026.
With the vision of “Building Hope in the Community One Possession at a Time,” the Liberty are more than a basketball team—they are a movement of service, inspiration, and community-building.
A Team for the City, By the City
Led by Team Market Owner Robert L. Edwards Jr., the Fayetteville Liberty will play their home games at the Crown Complex Arena, competing against teams across the country in The Basketball League. Fayetteville’s growing sports culture—home to the Woodpeckers (MiLB) and Marksmen (hockey)—will now add professional basketball as a pillar of its entertainment and tourism economy.
“Our mission is bigger than basketball,” said Edwards. “The Liberty will not only bring high-level professional sports to Fayetteville but also create opportunities for youth, families, and businesses to thrive. This team belongs to our city.”
Hope.Community & Liberty City Ambassadors
The Liberty’s community outreach is anchored by the Hope. Community initiative and the Liberty City Ambassadors Program (LCAP). These programs focus on:
- Free Youth Camps: Hosting basketball and leadership camps for more than 200+ kids annually.
- Scholar of the Year Awards: Recognizing students across elementary, middle, and high school who exemplify excellence, leadership, and service.
- School Day Game: A one-of-a-kind educational and inspirational gameday experience at the Crown Coliseum for students across Cumberland County and beyond.
- Community Givebacks: Supporting local schools, non-profits, and events such as Alpha Academy, United Way, Dogwood Festival, and more.
Business & Economic Impact
The Fayetteville Liberty have already attracted corporate and community partnerships with leading businesses and organizations including Caviness & Cates, Wawa, Tropical Smoothie Café, Shuttle Buddy, Jerome Scott Insurance, Build Better Youth, Distinctly Fayetteville, PWC and the Fayetteville Chamber of Commerce. Sponsorship packages range from small-business collaborations to full arena branding opportunities.
“Professional basketball in Fayetteville means more jobs, more events, and more opportunities for local businesses to connect with fans,” said General Manager Tiras Ray. “Our partnership strategy ensures that the Liberty serve as both an entertainment powerhouse and a community growth engine.”
Press Conference & Season Preparation
The Fayetteville Liberty will host their official press conference on December 12, 2025 at the Crown Complex Arena to formally introduce the team, announce key partners, and share the vision for the 2026 inaugural season.
Following the press conference, the team will hold its final player combine and flagship tryout on December 13, 2025, where players will compete for roster spots ahead of training camp. The finalized roster will take the court in March 2026 for the start of the Liberty’s first TBL season.
Looking Ahead
Tickets for the 2026 campaign will go on sale beginning November 2026, with season packages, group sales, and VIP experiences available.
Fans can stay connected and follow updates.
Media Contact
Company Name: Fayetteville Liberty Basketball Organization
Contact Person: Robert Edwards Jr
Email: Send Email
Phone: 910 727 5550
Country: United States
Website: http://www.faylibertync.com